Department of Marketing Research seminar: New directions in competitive dynamics research

2016-05-18 14:15:00 2016-05-18 16:00:00 Europe/Helsinki Department of Marketing Research seminar: New directions in competitive dynamics research The last official research seminar of the semester will be held on Wednesday, May 18th, starting 2.15 pm. http://old.marketing.aalto.fi/en/midcom-permalink-1e615b96273903815b911e68dec89f8ae23e87be87b Lapuankatu 2, 00100, Helsinki

The last official research seminar of the semester will be held on Wednesday, May 18th, starting 2.15 pm.

18.05.2016 / 14:15 - 16:00

The program of the seminar, titled "New directions in competitive dynamics research,"  is as follows:

Dimitrija Kalanoski, HEC Lausanne
M&A’s as Spontaneous Coopetitive Moves That Drive Positive Stock Market Expectations for Rivals
 
Iiro Vaniala, Jukka Luoma, Henrikki Tikkanen, Johanna Frösen, Cecile Cho
“Just Do It”: The Moderating Role of CEO Self-Regulation on Competitive Aggressiveness-Firm Performance Link

Jukka Luoma, Tomas Falk, Dirk Totzek, Henrikki Tikkanen, Alexander Mrozek
Big Splash, No Waves? Cognitive Mechanisms Driving Incumbent Firms’ Responses to Low-Price Market Entry Strategies

Venue: E-127 (Finnair), Arkadia building

Welcome!